Kellogg’s CEO advice to cash-strapped shoppers: Let them eat Corn Flakes for dinner
Kellogg’s CEO advice to cash-strapped shoppers: Let them eat Corn Flakes for dinner

Kellogg’s CEO: Let them eat Corn Flakes for dinner | CNN Business

Kellogg’s CEO advice to cash-strapped shoppers: Let them eat Corn Flakes for dinner
Kellogg’s CEO: Let them eat Corn Flakes for dinner | CNN Business
Last time I checked, corn flakes weren't that cheap. My go to is still rice.
Rice + lentils is the ultimate poverty lifehack. A well-stocked spice drawer (expensive, but lasts a long time) plus those two ingredients can provide like 80% of your food indefinitely. Don't waste your time or money on ramen
Don't waste time on ramen? Ramen is a good base. Toss in some fresh veg, boiled egg, maybe a bit of meat or tofu.
Pretty quick and easy.
Though, I'm not talking about the maruchan stuff. Even the cheapest Asian ramen gonna be better than that.
If you have an Asian, Mexican, or Indian market where you live, you can usually find spices in bigger packs for lower prices.
Hell, if you live in/near a city that can support at least one east asian/indian/middle eastern store, you often can get a lot of whole spices for cheap. Couple months ago I bought ~5 pounds of various spices for 45 dollars. Then I get the super basics in big containers from big box places. Indian store - 8oz of green cardamom pods is $3.40, black is 4.00, star anise is 4.00, etc. The most expensive one I regularly get is like 1.25 an oz. but, usually, expensive ones are potent and you only need a little at a time. Then I can get, I think its 20oz, containers of things like garlic powder for 8 dollars at walshart.
Spices are expensive, but very easy to shoplift because they are so small.
By ramen do you mean just regular pasta? Cause I'm not familiar with ramen so I had to Google it and you can't possibly be talking about the ramen I saw there.
Nah Ramen is awesome when used correctly (as an addition, not as a sole source). Rice is better though, healthier too.
.. lentils? 80%? What are you smoking
If we’re talking breakfast: 2 eggs, 1/4 cup egg whites, 2 oz breakfast sausage and a dollop of heavy cream.
Brown sausage over medium heat with a bit of oil or butter. Whip eggs, whites and cream together and add to pan with browned sausage. Finish with shredded mild cheddar cheese (optional). If you get it in a block it’s cheaper and melts better.
This comes out to around $2 a meal and nets 54 grams of protein if consumed with a glass of milk.
If you’re into Kombucha or Kefir, drink a glass 30-45 minutes after a meal like this. No, scratch that. I forgot probiotics feed on carbs, so if you’re a rice eater or cereal for that matter – take your probiotics, preferably from food or beverage, after a carb heavy meal.
And rice is delicious! I like sticky sushi rice myself. Throw some chicken on there and you've got a meal!
Name brand cereal has gotten so expensive. I swapped to store brands and haven't noticed a huge difference. Probably better to stop eating cereal in general.
It's all the same dumb shit. There's like 3 factories that make all the shit.
I can tell the difference in name brand cereal and HEB or malt-o-meals, but its all just carbs and sugar. So i dont need the highest quality frosted flakes or w/e.
Not wrong, way too much sugar in it for it to be good for anyone's consumption
Price difference has always been huge as far as I remember. I don't think I even have bought anything from Kellogg's myself, cost always seemed too high.
If I ever eat this stuff I prefer muesli over regular cereal. For me it tastes better and in general it should be also healthier since it contains real oats, nuts, dried fruit, sugar amount is not as high. That said I often take the one with chocolate pieces :)
I was just at the store today, and overheard some kids asking when cereal got so expensive.
It illustrated just how rapidly they increased the prices.
I switched to Hot Cereal ( red mill ten grain) as my regular cereal was getting so expensive that I could justify my breakfast costs. Oat Milk+Cereal =$$ While what I switched to isn't the cheapest option, it keeps me going till lunch and I just add water, honey, and calcium powder to it. 👍
No fucking way did this dude just say the 21st century verion of "Let them eat cake"
He didn't. The title isn't a direct quote. His actual quote was pretty fucking tone deaf though.
Let's eat him, instead.
I'm hearing an open invitation to guillotines!
Hurry up now, chop chop
Lots of free red meat!
I'm a Cleveland Cavaliers (NBA) fan, and unfortunately the team is owned by Dan Gilbert who also owns Rocket Mortgage. During every game, they run this Rocket Mortgage commercial that shows this schlub of a man bringing home three bags of groceries while the voiceover says how it used to be six bags of groceries for the same price. Then his house starts talking to him, reminding him that he has equity in the house and thus can take out a second mortgage and use the money to pay for ... groceries. Just a horrifying, dystopic nightmare with catchy music and an animated smiley house.
Ah, ol’ Dan “Rant in Comic Sans” Gilbert… he also owns like half of Detroit doesn’t he?
Yeah, which makes the "we're not Detroit" part of the Cleveland meme-song even more enjoyable.
Like anybody reduced to eating cereal for dinner is buying fucking Kellogg's when they can get the Aldi version for like a third of the price.
Thats Kelloggs too but without the name. You cant get rid of greedy Corporations because they are their own competitors after buying them.
Yeah but it's still a third of the price
I don't think that's actually true for Kellogg's, who made a big deal of advertising the fact that they don't make cereal for other brands.
The Aldi ones are supposedly made by Malt-O-Meal.
I go out of my way to avoid giving that fascist family any of my money.
Fuck you you fucking fucks.
"My, my, my, someone sounds like they need a yogurt enema." --John Harvey Kellogg's ghost, probably
This was the real reason for the gogurt packaging.
15 quarts of water up the pooper will flush that cancer away
I guess we have to reinvent the guillotine, version 2024. History will talk about let them eat cornflakes. It's so ridiculous because cornflakes here is more expensive than a loaf of bread.
Laser guillotine
Fuck that. Oatmeal is way cheaper and more nutritious. If we're going that way I'm not giving Kelloggs money.
This is the greatest work of art I’ve ever made in 30 seconds in ProCreate:
I salute you, good sir!
Is this the same family that was Secretary of State? I can't seem to find info on a quick search if they are different family branches of Kellogg
This Kellogg's?
We still don’t buy Kellogg’s over that, and now they’ve only provided more grist for the mill
I see what you did there.
Ayyyy someone hasn't forgotten! I put in a handful of applications in when they were hiring scabs.
1kg Kellogg's cornflakes = €4.79
1.5kg Aldi porridge oats = €1.19
If I'm eating a cereal product for dinner I'll go with the more filling and versatile oats
Careful where the oats come from. Remember there was an article about oats in canada being grown with chemicals that were shown to decrease fertility. The U.S banned the product but not crops purchased elsewhere using the product.
You guys remember when a box of cereal cost $3?
Those were good times. You know…2021 or so.
Even at $3 it was a terrible deal for the quantity of food you actually get. Cereal has always been a ripoff, more about the marketing and added sugar than about being actual food
2000ish you could put 10ish bucks in your car to nearly fill it, buy a meal from fast food for 5 more, and rent a movie with the change.
20 bucks.
Now? 30-40 for 10 gallons. 10-15 for the same fast food meal. (Which got smaller btw) 2-5 still for the movie at Redbox (I think?)
40 - 60 bucks or 100-200% inflation over ~20 years. Neat.
I have an addiction to chai lattes. The cheapest place (which also, thankfully, has the best chai lattes) still costs over $5.
Remember, cereal was first proposed as a cure for masturbation, so rub one out for freedom.
I've done it for far less noble causes. It's just nice to be the good guy for once, you know?
3 freedoms so far today!
I love how Robert Evans stated that he wished John Kellogg could see how the future turned up with Redtube available to everyone.
Welcome to the Monkey House.
As were Graham’s Crackers, my dear boy
If I had to eat corn flakes for every meal, it would work the way John Kellogg intended. I wouldn't have the strength to jerk off. I would be too damn depressed.
This is why we proles need to stick together
What a piece of shit CEO. I wish they people would feel unsafe saying this type of stuff to struggling people.
That's where we come in. We can start with harsh words, but there's a damn good reason so many are making allegories to the French Revolution. Times like this are to put the wealthy on notice, that they too may fear finding themselves staring up from the bottom of baskets to a crowd cheering the waterfalls of blood coming from their neck stumps.
I'd rather eat your children, Moneybags McFatfuck.
Not as catchy as let them eat cake.
"Let them eat flakes."
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Sorry, but how does he think someone who is cash strapped is buying the name brand, and not the dollar tree version? Wow this dude is so out of touch
Store brands usually comes from name brand, and sales are sales.
Do they make cake cereal? Missed opportunity if you ask me
This was going to be my angle as well but you beat me to it, have an upvoot
Every time I walk down the breakfast aisle I see so many disgusting flavors of the same 10-or-so brands of cereal (under maybe two parent companies).
I can't say for certain there's a cake flavor but I'd immediately take that bet.
I just saw a new one at Walmart that's like little cupcakes. Or maybe it had cupcake-shaped marshmallows. I almost bought that shit until I saw the price was over $6 for a medium sized box.
There's a Post Tim Hortons Birthday Cake Timbit Cereal in Canada.
https://www.postconsumerbrands.ca/brand/tim-hortons/products/post-timbits-cereal-birthday-cake/
Sometimes it's best to shut up
Revealed that he has no idea about their market demographics. Cash-strapped homes don't buy kellog's cornflakes.
Grains loaded with added sugars for your largest meal. Surely that won't contribute further to this country's health crisis, like it didn't already do that by marketing itself as healthy for growing children.
Well, if I still ate cereal, I would stop eating kellogg's.
Besides, that breakfast cereal was created because Kellogg thought that it would stop people from masturbating.
Man, I cant help but laugh at this. I give my boys advice on how to clean up after, not like they arent going to do it anyways. Even monkeys wank often using their own mouth, god bless them. Some religions have their gods wank us into existance...
I think Kellog was a closeted homosexual pederast, why else would he spend so much time and effort thinking of teenage boys and their bits?
Besides, that breakfast cereal was created because Kellogg thought that it would stop people from masturbating
W-what? I mean late 1800s I'm not too much in disbelief, but considering I didn't find a single word of this theory mentioned in wikipedia (and there was a completely different origin story) so this kinda sounds like a moon nazi theory
They are probably mixing up history facts with the graham cracker guy:
The graham cracker was inspired by the preaching of Sylvester Graham, who was part of the 19th-century temperance movement. He believed that minimizing pleasure and stimulation of all kinds, including the prevention of masturbation, coupled with a vegetarian diet anchored by bread made from wheat coarsely ground at home, was how God intended people to live, and that following this natural law would keep people healthy.
I admit the statement is a bit reductionist, but it was part of his idea that a bland diet would help with his other ideas surrounding abstinence. Most of which are rather suspect.
Bachelor Chow.
Now with flavour
As a child i always thought cornflakes in any shape are a good breakfast. As an adult i'm just scratching my head, wondering why we got diabetes for breakfast. If i'd be too poor to eat properly, cornflakes would ve the very first thing that has to go. But i don't eat them in the first place, so fuck you kellogs boy.
The original corn flakes has actually fewer calories than the special K counterpart. Talk about deceiving. Fuck them.
is this what late stage capitalism looks like, when the cause of the problem tries to disguise itself as the genius solution?
Always has been 🌏👨🚀🔫🧑🚀
And here I am buying flour and eating pancakes all day long. Or potatoes. If only I could afford corn flakes!
Here is a money saving tip for Gary Pilnick: eat shit!
So we just stop buying Kellogg's products.
Keep getting them at the shops, just stop buying them.
What happened to a chicken for every pot?
Probably labeled a socialist now.
"In ev'ry pot he said "a chicken" But Herbert Hoover he forgot Not only don't we have the chicken We ain't got the pot!" Who knew "Annie" the musical was so prophetic? Just remember that tomorrow they'll be sun.
One should never eat corn flakes.
Odd that the words are so similar to "let them eat cake"
As the solution it led to was caused by LESS of a problem than exists now. The economic disparity of 18th century France was less than the disparity of today
It was done intentionally by the author. That exact quote wasn't said by the CEO (although his comments certainly give off that vibe).
The "Let them eat cake" was a political slander. IIRC she was actually quite sympathetic, but the revolution needed fuel.
It was actually completely unrelated to the revolution. Voltaire was dead for a decade by the time the whole thing kicked off.
Thomas Jefferson characterized her as an aloof stubborn person who's choices brought herself to the guillotine. I wouldn't say sympathetic, but pandered in hopes of avoiding harm to her and her immediate family, but without giving an actual shit about the country.
I think the version we have now was done more slowly so people didn't notice as much maybe. Lots more distractions today too
Now let’s eat the rich for cereal! :3
Yeah, that pit in your stomach doesn't go away after any amount of cereal.
I lived on Grape Nuts for like three months in college.
Difference now: I'm not in fucking college.
So... If he was selling guns, he'd suggest people just killed themselves?
Stop buying half full cereal boxes.
I suggest that Gary Pilnick eat my ass for dessert.
Mmmm…
Monsanto flakes. So tasty
Store brand cornflakes at best
The picture is depicting Special K, not Corn Flakes. Some "adult" cereals like Special K and Total (do they still make Total?) actually have 100% or more of certain vitamins and minerals, so it's a totally viable option as a "meal replacement". I don't know Gary Pilnick from Adam, but it wouldn't surprise me that some rich dickhead said something that comes off as completely tone deaf.
I watched some video on YouTube where they tried to tackle the question "what one thing could you eat day-in and day-out and survive the longest on without suffering some kind of malnutrition." I think they ended up on Subway's Veggie Delight or the Cold Cut Combo with all the fixings, so that you're getting at least some of your USRDA of vitamins.
See how you almost sound credible and then readers slowly realize that the average bowl of Special K cereal contains more sugar than a Krispy Kreme doughnut. Nutritional information on cereals is often misleading because its based on unrealistic serving sizes as displayed (people will often eat larger portions of food they perceive as "healthy").
Nutritional information on cereals is often misleading because its based on unrealistic serving sizes
This is only tangentially relevant, but I am baffled at how this is allowed:
I'm people and i tend to eat 3 times the suggested serving, not because i think it's healthy it's because i'm trying to not lose more weight.
I'm already bodybuilder stage ready low bodyfat, their serving sizes seem to be aimed at lazy office workers who sit on a chair 10h a day and not the commute to work by bicycle 40km a day and have a physically demanding job for 8h lifting heavy shit and running around.
I need more food to survive. Make it more affordable if you're not going to adjust my wage to your demands of my body.
emmmmm, Chlormequat
The company is actually called Kellanova. WK Kellogg, or Kellogg's, is a dead entity name.