Hyundai pauses X ads over pro-Nazi content on the platform
Hyundai pauses X ads over pro-Nazi content on the platform
The move came after a Hyundai ad appeared next to antisemitic posts from a user who has posted pro-Hitler content.
Imagine a species surviving world war 2 and the Holocaust then still being pro-nazi. So fucking stupid.
A bad economy and uncertain future make people very afraid. It’s tempting to stick your head in the sand, blame all your problems on a specific demographic, then trust dear leader will punish the people that made you scared.
It’s completely divorced from reality, but reality sucks right now. People are scared. They’re taking the blue pill to feel better and pretend the horror all around them isn’t happening. They won’t max out their credit cards and become homeless. Dear Leader will fix things before that happens.
In Germany, at least, those people aren't even worried about the real issues, like climate change, but about made-up issues like the green party destroying our economy (they're not), immigrants raping women left and right (they aren't) and that we aren't using nuclear energy anymore and are relying more and more on renewables (it's not causing any issues and pushing down energy price)
you literally described fascism
needing certainty more than truth is pathological as fuck.
Imagine being so filled with hate that you sympathize with Nazis.
I can’t.
They don't sympathize with nazis. They see fascism as a necessary evil to preserve their power, which they value more than even the continuity of the species or the well-being of their descendants.
It's like the One Ring, you can argue you'll use it ethically or to do good, but ultimately it means employing Ringwraiths to take care of those who might stop you.
nor I.
and I'm really angry, so clearly it takes more than hate.
Eh, I live in the US where people still pine for the fucking confederacy because they love slavery and racism. Of course people are gonna keep the nazi hate machine going.
didn't kill enough of em, I'm telling you. always the mistake.
It's not like antisemitism prevented people from supporting the NSDAP (in many cases the opposite). Sure, when they were elected they didn't know what to do with Jews yet, but antisemitism was one of the pillars of their philosophy (if the people are unhappy you have to take responsibility or simply point at someone and say "they are responsible, it's their fault") and antisemitism has existed since forever. (Of course there were not only Jews in concentration camps but they were initially made for them).
And sadly antisemitism still exists today in many areas of the world.
how fucked is it that my first thought on seeing that word was 'ugh more hezbarah bullshit' before remembering this is a thread about the other Nazis. fuck, they've denatured the word antisemitism.
Guess what they say is true: times change, people don't.
Its horrifying when you look at the election results in Germany how many are voting for the so called Afd.
They are all fascists directly from the book and a leader of a county party of the AfD. He regularly uses Methpors from the NS Regime. You can call him a fascist on the street without it being as that is a fact according to a court.
And still, they got 10% in the last generall election 2021.
Weird it says "paused" and not "terminated". I think there's something wrong with my glasses, am I seeing it correctly?
Yes you did. They are just checking to see if their PR can handle it - capitalists have no problem with Nazism.
Fascism is the final defense against movements such as communism and socialism, given that it is what they turn to once there's evidence there's no good side to capitalism for the labor class (fair wages and civil rights always get rolled back; public-serving government is captured to serve the ownership class; upward mobility is sabotaged; etc.)
So it is impossible to be capitalist without anticipating fascism at least in the future. And while ethical capitalists exist who treat their workers relatively well and avoid unethical sourcing or production, they're much like ethical kings, in that they are the exception and are replaced with less-ethical owners. Even Gabe Newell will die or retire or be bought out.
In the end, the Musks and Zuckerbergs and Bezoses are like the Fords and Disneys and Bushes (and Busches) who are like the Rockefellers and Carnegies and Morgans, who all are glad to see the labor class languish in Great Depression era living conditions while they restore absolute autocracy. And they'd rather die, themselves, fighting to keep their assets, or watch it burn rather than give it up for a better, livable society.
In the end, the ownership class will tremble before communist revolution. The only alternative is extinction, or destruction of the environment that precludes population large enough for mass infrastructure.
Nazis gotta get to the lynching somehow. What do you expect them to do? Walk!? /s
It is shocking that they waited this long.
is the word you were looking for 'disappointing'?
because yes.
Pause? Not Canceled?
Maybe waiting to see which side comes out on top. Kinda like Volkswagen. (Yes I know I didn't exactly happen like that)
I think it's kind of like how politicians "pause" their political campaigns when they concede. Technically they could come back to it, but almost certainly won't.
Also, for better or worse, pause tells X "if you figure out how to fix this problem we might come back." Canceled says "go find someone else who is cool with Nazis."
Having that financial incentive dangling in a string might be more motivating for X to change. If they don't change of course, the net effect is the same as canceling.
Pauses...they'll probably be back once this blows over.
Yeah, I've seen variations of this headline a million times. Tbh while I certainly approve of not giving Elon money, at this point I can only think moves like this as performative actions to get some free good PR.
I forget x is Twitter and took me a while to figure out that X isn't a car model of Hyundai
X is a single letter most commonly used as a variable in algebra and other math courses. Also commonly used for loops when writing code.
Hyundai wouldn't be dumb enough to name one of their cars a single letter. Even back when Toyota had the Scion brand, they named their models the xA and xB, because naming anything a single letter is fucking retarded. Do we not have language in our society still? Must we revert to monke and just make single syllable noises?
I say, companies all around should start rebranding as single letters. Apple will be A. AMD will also be A. Samsung S, Starbucks also S. This would be hilarious to show how dumb Elon is.
X was a window system for Unix-like operating systems long before Elon Musk decided that would be a good name for the social media platform he bought.
yeah I'm gonna grab my h brand magic wand but its weirdly sweet and soft and tastes really good.
why dont we have gummy sex toys that vibrate?
Bit late to the party, must be a combination of language barrier and declining effectiveness of ads on a dying platform.
I don't imagine that the people over at Hyundai Motor America have a hard time with English. This was merely not knowing/caring until it became a problem.
it's a meme in the marketing community to ask "what's the ROI on brand awareness"
there is no demonstrable "effectiveness" - you're just ensuring that enough people know your brand.
By that exact metric Twitter is declining. Less twitter users, less engagement, less return on investment for ads on the platform. That said, the decline is only something like 360M to 330M over a few years, not a huge deal.
A caveat to this is most ads go through an automated bidding process similar to Google's advertisement, and the companies only pay per ad seen by a user.
Gee, who ever thought there would be racist content from a site owned by Apartheid Boy? And of course, he probably denies it exists in spite of clear evidence to the contrary. He literally defamed the Anti-Defamation League when they called him out on him jerking it to his Nazi fantasies. Then I think he cried to his mommy, who looks like the Bride of Frankenstein.
hey, his mom is hot. I think most of us with an interest want to fuck someone who looks like his mom. and I think he should know that.
I'm sure this is a given reason.
I can't help think posting ads on a platform owned by the head of a rival car company just as that company is tanking out and desperately flailing around to improve sales might be inadvisable for a whole host of reasons, though.
Permanently Deleted
A clsssic!
Hyundai executive notices a man with a small moustache being hastily ushered out of the X offices main board room.
Hyundai Executive : “Was that Hitler?”
Elon steps in front of board room door : “That wasn’t Hitler, that was a woman.”
Hyundai Executive : “That looked like Hitler.”
Maybe that was Girl Hitler.
Why not both?
Tap for spoiler
Hopefully you feel regret and not arousal.
"paused"
Yes paused long enough to post their complaint.
I expect they will increase the number of ads when they resume.
Where were they a year ago?
Seems like they only care about sharing the stage with Nazis when it might hurt them.
This is the best summary I could come up with:
Hyundai confirmed the pause in a statement to NBC News late Wednesday and said it was taking its brand safety concerns to Musk’s company.
“We have paused our ads on X and are speaking to X directly about brand safety to ensure this issue is addressed,” Hyundai said in the statement.
Joe Benarroch, head of business operations at X, confirmed the Hyundai pause in an email Thursday in response to questions.
Benarroch also said a Holocaust-denial post that appeared adjacent to a Hyundai ad would get a label as violating X’s policy on “violent event denial.”
The recent Hyundai ad in question ran on the profile of a user who has defended Nazi leader Adolf Hitler and pushed antisemitic conspiracy theories.
Another X advertiser, IQAir, said it was adjusting its settings on the platform after NBC News found one of its ads running adjacent to Holocaust denial.
The original article contains 975 words, the summary contains 147 words. Saved 85%. I'm a bot and I'm open source!
Lol, I'll take nazi ads over crypto ads. One party is at least honest about their desire to ruin others... What a world we live in.
IDK, I like the crypto ads, it's good practice to figure out how they're trying to take my money.
True ;)
Oh drag. Less ads about a shitty car brand. darn.
Have clearly never owned a Hyundai. My mom had a cheapo Hyundai Accent that she drove until it hit 300k miles. She only upgraded because she got tired of manual transmission, hand crank windows, and no power locks.
It's not even just cheapo stuff anymore. They've really stepped up their game in the last several years, with ICE and a good range of EVs. I know a few people that have Hyundai EVs, and they all love them.
Their Genesis badge is also legit luxury. I would say they might be the best value in luxury cars right now because they can't yet command the price the more established brands can.
These aren't the shitty tin cans from when I was younger. If you're looking for a new car don't dismiss KIA/Hyundai/Genesis without checking them out.
I know folks who have, I owned a Kia that shares much engineering with Hyundai.
Yes, people do have fine experiences but the past decade has not been kind to Hyundai/Kia owners. They couldn't build a decent GDI 4-cylinder (Theta 2), their 3.3L likes to strip headbolts (and more) and pile on the whole anti-theft cost-cutting that even Mitsubishi and Nissan didn't (and doesn't) do.
My roommate's Accent chewed through it's oil unexpectedly fast and seized. My parents 2.4L Sonata could go at any time (little to no warning), when they got free oil changes the dealer would intentionally overfill it to compensate. My sister's Elantra is prone to piston slap. And they're all immobilizer-less. Luckily there's lawsuits that might help but it's a risk for those who depend on their vehicle.
They certainly look slick, have more features for your dollar and are quite comfy inside but there's ALWAYS some sneaky engineering flaw that rears it's head sooner or later.
If you take my third-gen Sorento, it was a fine car. Comfortable, well-packaged, designed interior, good controls and materials choice. Transmission took everything I threw at it, plenty of space.
Shame that I had to worry about sudden knocking, seizing (2.4L, 2.0T) or headbolt failure (if I had the V6) washer fluid tank leaks (also afflicts it's Hyundai cousin), BCM failure messing with the gear lever, trailer wiring electrical short/fire (not applicable as my tow harness was aftermarket), and a well-performing AWD system that fails around six digit mileage and can't be maintained by the end user. (sealed)
And that's if it wasn't stolen or vandalized first #kiaboyz - either way would leave me out of a car waiting for parts for weeks to months. (If it was totaled, that would've been the best course of action)
I went looking for what a similar AWD component failure cost on similar age Crosstreks and Highlanders but it was practically unheard of online.
You can look at their EVs too. You think going electric solves problems? Nope. They underspecced some charging port so the Ioniq 5 can't charge as fast after heat concerns. And then the ICCU leaks. Their first-gen Ioniq/Niro/Soul EVs have shit-designed reduction gearboxes that dump metal into the oil and need oil changes while the Bolt doesn't for maybe 150k miles.
Yes, you can find other cars with fatal flaws but it's business as usual in Hyundai and Kia land. They play whack-a-mole with problems (their new engines SEEM better, they added immobilizers standard) but customers are ultimately the ones left holding the bag when the latest dumb penny-pinching makes itself apparent.
(oh yea and poor resale, high insurance too dependent on vehicle trim and location. They are the only makes where I recommend 3000 mile oil changes)
Only if you're a twitter user. Otherwise, that marketing budget will just be spent elsewhere.
Then again, why any user of this community would browse without an adblocker is beyond me.