Lyrak to take on X by combining the best of Twitter with fediverse integration

focusing on real-time news and monetization options for creators

Pass.

Let me know when I can check it out without owning an iPhone. Web access would be fine.

Doesn't strike me as a company that cares about openness if they are being that exclusive.

For that matter how will federation work with them showing ads and having paid posts like they promise (to 'reward the creators')?

Not yet federating. Months away from federating. The split money policy failed to attract good content every single time it's proposed. Techcrunch should have a article about why it's failed already written.