Op-ed: Apps promised to free us from ad-supported subscription bundles. Oops!
For a moment, it seemed like the streaming apps were the things that could save us from the hegemony of cable TV—a system where you had to pay for a ton of stuff you didn't want to watch so you could see the handful of things you were actually interested in.
If companies are so adamant in both raising prices to the point of unaffordability, and making alternate routes to enjoy their art illegal, then what we should collectively do is to just go without them, maybe use that free time and money for something more useful than art.
According to CNN article, in a recent earnings call Bob Iger indicated that ad-supported streaming is a better revenue stream for them than ad-free subscriptions. So they're apparently raising prices on ad-free subscriptions to get people to drop down to ad-supported.
Some people can't stand advertising and will turn off rather than sit through it. I have been ad blocking and ad skipping for 20 years. I am not going to change my habits. The alternative is piracy. I don't want to go back to piracy. It is a superior product in many ways but it isn't sustainable and I want a fair share of my subscriptions to fund creative jobs (not that that is happening). There are a lot of shows I can't stream or buy digitally here that are only available via the black market which is crazy in 2023 when streaming was supposed to fix this. We have companies taking shows off their services to claim tax writeoffs now at a time when the market is fragmented and overpriced.
The super rich and powerful think we are livestock to lead to slaughter and often they aren't wrong. The sensible thing is for consumers is to walk away (same for X, Facebook, Reddit and all the other time wasters) and let the whole thing burn down and hope that whatever replaces it learns from the mistakes and greed. Unfortunately I don't think enough will to make a difference.
Yep. When it comes to dealing with these types of things, if it is something that can be lived without, the only winning play is to take your ball and go home.
If you’re not willing to go without watching tv, movies, playing new games, etc then these companies already own you.
Personally, I won’t go back to pirating their content. That implies what they make has more value to me than it actually does. If they make it nearly impossible to legally consume their product or service then I will take that as a sign they don’t really want to sell it and move on.
If the masses want to see change, then they should do likewise. Even if it doesn’t change the world, there is real power for a persons mental well being in always being willing to walk away.