A lot of modern marketing is dialectical, of course it originates as marketing and bots and paid influencers, but that's just to build to a critical mass where millions of people willingly and enthusiastically participate in it, which can lead to new commodities being created to tap into the cultural moment that has nothing to do with the original product being advertised, which fuels the cultural saturation of the trend, etc. Of course, the infrastructure supporting the cultural moment is still grounded in the original advertising campaign, so they rarely last long after that campaign is over.
You can go back to the idea of American cowboys and it works in the same way, the meat companies wanted to make it look cool so young men would go out and herd cattle. The cultural shadow of that campaign remains very strong, because the secondhand media products remained as a massive industry even after the demand for the cattle ranchers themselves dropped off. Everything is advertising in the country, always has been
turning a big dial that says "human meat grinder" on it and constantly looking back at the audience for approval like a contestant on the price is right
I've seen this sort of thing in a few places, like campuses and government buildings, especially if they were designed in the last few decades. It's definitely the work of "intellectual" urban planners trying to disorient us and make it seem like we are upside down, so we inevitably fall down the stairs trying to read it. I myself have tumbled down many stairs this way, once even spilling nacho cheese on my favorite call of duty shirt. They are robbing us of our vital nacho fluids as part of their liberal communist plot to embarrass me in front of my mom
Articles like these are very useful as a window into the psyche of the kind of person that is responsible for maintaining US imperialism. They often have a good material analysis combined with some of the most idealist nonsense you've ever heard to justify being on the wrong side of the class struggle
Seriously. There's a very good chance that the global north fights to the bitter end, and no amount of internal class struggle will turn northerners against their imperial interests at the scale necessary to avoid the fascist turn. If you can't leave, sometimes the only thing left to do is chill out, grill out, and contribute as little to the machine as possible. Simply resisting the urge to Cope, resisting the peer pressure to embrace fascism, lying flat and waiting for the inevitable victory of the international proletariat. Keep your mind sharp, organize with comrades when you can find them, and never stop posting. Other than that, just find innocent things you enjoy doing in life outside of politics and just try to keep your mind busy. An idle mind is Hitler's plaything.
I didn't say it creates the conditions for communist revolution, I said it creates conditions for the overthrow of the monarchy (and other feudal relations). We haven't had to deal with a monarch here since 1776. Unfortunately you need class consciousness for communism, which is the one thing we're missing in the States. Or any conscience at all, really
That's why Walz is specifically effective at de radicalization. If I were a public figure, my opponents would be making commercials highlighting that I said "if the national Democrats were more like DFL, I might vote for them"
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HamManBad [he/him] @ HamManBad @hexbear.net Posts 6Comments 532Joined 5 yr. ago
A lot of modern marketing is dialectical, of course it originates as marketing and bots and paid influencers, but that's just to build to a critical mass where millions of people willingly and enthusiastically participate in it, which can lead to new commodities being created to tap into the cultural moment that has nothing to do with the original product being advertised, which fuels the cultural saturation of the trend, etc. Of course, the infrastructure supporting the cultural moment is still grounded in the original advertising campaign, so they rarely last long after that campaign is over.
You can go back to the idea of American cowboys and it works in the same way, the meat companies wanted to make it look cool so young men would go out and herd cattle. The cultural shadow of that campaign remains very strong, because the secondhand media products remained as a massive industry even after the demand for the cattle ranchers themselves dropped off. Everything is advertising in the country, always has been