Australia used to have the "Easter bilby" in addition to the more common overseas Easter bunny. Sadly I think stores stopped selling chocolate Easter bilbies; I don't recall seeing any this year.
I think the Easter Billy thing may have been a fund raiser for the Save the Bilby Fund, though I’m not sure. Did some work with them in Charleville some time back, as part of a student field trip looking at design concepts for what eventually became the Bilby Experience. Great people.
From what I can remember they’ve had good success in rebuilding the bilby population.
What's funny with all these small, narrow-snouted bug-eating mammals is you can never guess what bigger mammal they're more closely related too by a pic alone because this body plan is present in all therians, possibly because it was the best suited to survive the KT-extinction.
So while you'd be tempted to call all of them rodents, you've got tree shrews closer to primates, tenrecs closer to elephants, and possums closer to kangaroos than they are to mice.
Edit: Also I checked those from the pic and they're all marsupials, like possums.