Why McDonald's dropped tomatoes from Indian menus
Why McDonald's dropped tomatoes from Indian menus
A kilo of tomatoes now costs more than a litre of petrol in the country. Here's why.
This seems particularly problematic. Tomatoes are an Indian staple.
“Oh no it costs them 10¢ instead of the normal 2¢ per $5 burger. How will they ever financially recover.”
But for real in India that is a big deal. Not for McDonald’s, but everything else. It’s a huge crop. Puts inflation fairly high but still only half as bad as americas was a while ago. Wild to see it swing from a low of 2 to a high of 200 rupees in a few months though. Just seems like poor planning when we can freeze things to have literally thrown them into the streets but idk.
Considering it's caused by a bad harvest, I wonder what the quality of the available tomatoes is.
A slice of tomato on a burger needs to look good. That doesn't matter as much if it gets cooked into a curry or something.