Worth noting they're not just 'discontinuing' coins and awards - but removing them retroactively.
This Admin comment notes that the awards themselves will be removed, so posts and comments will no longer display the awards they received; it's not just that the feature is being sunset, but all awards will vanish from the site.
If they wanted to get rid of gifting premium why wouldn't they just do that? "Awards no longer give premium for free" and that's it, or maybe just massively reduce the amount of premium, maybe it doesn't accumulate if you get more than one award, etc.
The only thing I can think of is awarding a comment with gold means it can never be deleted. They're probably trying to mass delete everything that makes them and that fuckwad u/spez look bad.
It's like there's a contest to see which site can do the most awful fucking thing possible to their users and Reddit is prepared to do whatever it takes to win.
It's the increases in interest rates. The Venture Capitalists are ok not seeing a return on their investments while interest rates are effectively nil, but higher interest rates change the risk/reward balance.
I hated those awards and I’d be happy they’re gone if I were to ever go back. Don’t know why they didn’t just say a year “hey if you buy premium you can keep using Reddit like you did for the last 15 years, otherwise you’ll have to use the official app, deal with ads, etc.”