According to advertising data from Sensor Tower, Twitter’s top 5 advertisers in June — Mondelez International, The Wall Street Journal, HBO, Apple, and FinanceBuzz.io (Buzzery, LLC) — spent nearly $17 million on Twitter ads.
I wonder how proud of the Nazi/KKK mouthpieces Apple is. Something tells me that this money isn't going to be sticking around very long.
Apple doesn't give a shit. Any time a corporation "cares" it's for money-making potential only. Starbucks abandoned Pride as soon as it could have affected their profit margins.
Your mere eyeballs on the content posted by these people -- even if just to see what is being said and not because you like it -- is being transformed into direct financial support.
You are the product on Twitter, and that product is being sold to advertisers with the proceeds going to Andrew Tate.
I don't understand how a company that isn't profitable with free content expects to make money by paying people to give content, especially if its any content. It is going to be filled with the stupidest, most cringeworthy content of all time at this point with no advertisers wanting to join. I can't wait to continue to not being on twitter
The value of owning Twitter isn't the profitability of the company, it's the ability to control the conversation. It's the same reason Spez is tanking Reddit. Both platforms were enabling leftist dialogue, and that must be stopped at any cost.
As if they can stop the people that literally stood up these sites. But yea - money has a way to wrap left leaning people too. I don’t think Spez or Dorsey started out dumb.
Elon.. moreso given his privilege & weird connections early on. Just glad my gf stopped swooning over him. She didn’t want to believe me about him till more stuff came out that she could relate - wasn’t enough that he he was an asshole to nerds that worked for & with him. Plus discrediting the actual founder of Tesla & pretending the guy never existed.
Spez isn't tanking Reddit for leftist speech alone. That's not the whole picture.
Reddit is A) Trying to go IPO and B) Investment chickens are coming home to roost. The main reason Spez is tanking is for monetary gain and a better-looking public offering. Yeah, discourse is there but also not stifled like on Twitter, I think it's EXTREMELY reductionist to paint all of Spez's actions as being against leftist speech when there's a dozen other factors that have been documented
Probably not even stupidest or cringeworthy, just something that gets the most views/engagement. And usually that’s the most controversial or hateful stuff, that vile people flock to agree with and others come to defend/voice their disagreements with.
If a company is advertising on Twitter they are paying these people. One step removed, it isn't even a stretch. Advertisers on Twitter need to be bombarded with complaints. It's the only way anything changes.
I don't support them at all but I seriously believe that by calling them things they are not, you open up the term for more moderate but right leaning people. "If everyone is a Nazi, Naziism must not be so bad."
@stopthatgirl7 I'm not well informed. When I read something about the new revenue program about Twitter, I thought it was sarcasm and a joke. 2023 is a really interesting year.