Brands suspend advertising on X after ads appear alongside Nazi content

All these news about X going to shit feels like that gif of the truck driving towards the pole but constantly cutting before the impact

Musk has continued to place his personal proclivity for right-wing content and influencers over brand – and really overall user – safety. For example, last month, Musk personally intervened to restore a right-wing influencer's account after they were suspended for posting photos of child exploitation.

Tells you everything you need to know.

1. Buy unprofitable application
2. Make a series of incredibly shit business decisions
3. It's now less profitable than before.
4. ???
5. ???
6. Profit

wow everything is a nazi now including hitler

I got curious about just how bad said Nazi content is, and managed to find an article with some screenshots: https://nypost.com/2023/08/17/x-suspends-pro-hitler-account-after-brands-paused-ads/

Spoiler: very Nazi.

So it's not just Nazi-compatible ideas. It's straight out Nazi symbolism.

I really don't get these people - even if you believe the Nazis were right, you know they are the most hated historical faction in the world. Wouldn't it be better to advocate their ideas without explicitly associating yourself with them, just to avoid the (completely justified) knee-jerk reaction?

Just love how we all refer to it as "the company formerly known as Twitter"

We don't fucking want them on lemmy either

Lunatics always show up in my For You feed on Twitter. I always tag the company with a screenshot of the offending content with the advertisement. Lately it’s been weird advertisements. Shitty gambling apps, religious and personal accounts promoting their personal brand. So they likely don’t care.

Also I’ll never call Twitter anything but Twitter.

How to kill a company in 3 easy steps

Can't see any company, let alone something family friendly being remotely okay with any of this. Who wants to pay to be right next to Nazi content besides maybe MyPillow?

It’s amazing there are still so many brands and social media strategists who seem in denial about what’s happening even as they watch their customer engagement on Twitter/X evaporate before their very eyes.

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shouldn't have fired the brand safety team

Turns out, money is very much anti-free speech.

That's what happens when you hang out at a Nazi bar...

Furthermore, one organization that had ads placed on this content claimed that it wasn't an X advertiser at all. In a statement provided to CNN, University of Maryland’s associate athletic director told the outlet that Maryland Football hasn't run a paid ad campaign on X since 2021.

Interesting snippet. It would be very interesting to know how and why that happened.

Is this news to anyone? Elon Musk is a literal Nazi. Every dollar going there supports fascism. I don't get how you can have such a high profile person who is like "Hey, I'm a Nazi, and I sell Nazi shit!" and still be surprised.

Any company still advertising on Twitter deserves to be associated with Nazis.

Yea see... they (corporations) prefer their money is made next to white supremacy less loudly. That's all.

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Can't even block nazis.

I'm surprised it took this long.

If you're advertising on Twitter in 2023 and your target audience isn't Nazis, what are you doing? 😅

This comes as no surprise really. I noticed a marked increase in right wing insanity after Elon took over.

Wrestle with pigs, get covered in shit, or something like that.

And no one but Musk is the least bit surprised by the catastrophic failure of Twitter.

But but but there were good people on both sides Disney!

It's about damn time!

He wanted free speech with no censorship. I get it, but he also wants to make a profit. So this is was happens, I hope him and the almighty shareholders are ok with it.

Does anybody else have a feeling like it’s a New Coke situation?

Drive it into the ground, then a year later come back with a shadow CEO and say “We’re back and better than ever”…profit.

Bwahahaha between x and trump I’m entertained.

chef’s kiss

Geez, that's pretty fucking intense.

Why do brands care so much what their ads appear next to? Its not like people associate the ads with the content.