Kirk Tanner, the new CEO and president of Wendy’s, shared with analysts his various plans to increase company profits, including investing in digital menu boards that will have the capacity to display dynamic pricing that fluctuates throughout the day by 2025. Here's what customers need to know.
ITT: people who didn't eat fast food anyways stroking themselves at the thought of the poors getting poorer. The only people eating Wendy's go here because it is their comfort food and they probably feel like it's the best option. They will pay the higher prices.
Imma broke bitch, it sucked giant ass when the biggie bag went from 4 to 5 then to 6 bucks in my area. There is no delusions of grandeur when eatin at Wendy's, is jus cheap an becoming less an less.
I mean, I used to eat fast food before it became ridiculously expensive.
You have a point about that 'comfort food' thing. Some people are legit addicted to this stuff and will never admit they can't afford it or it's too expensive.
These are the people the businesses are banking on exploiting.