Prolonged protests put Reddit at crossroads with ad revenue
Prolonged protests put Reddit at crossroads with ad revenue
After two weeks of demonstrations, some media buyers anticipate Reddit turning to alternative revenue streams.
After two weeks of demonstrations, some media buyers anticipate Reddit turning to alternative revenue streams.
Funny how they could just do the reasonable thing and all these problems and headaches would be gone in an instance. The pride and ego is probably too big for Huffman.
If they had alternative revenue streams available they would already have them as maxed out as they could.
So your telling me that putting all of the power on the community and then pissing that community off is threatening to your revenue streams?
They didn't have that figured out weeks ago...? Of course they're going to need other revenue streams, did people think giant API fees from tiny apps were going to rocket reddit into profitability or something? AI scrapers will just use something else.
The density of people on this issue is astounding. Of course this is just the beginning of the monetization. They need all the revenue streams, not just fucking some of them. That, is why reddit has cancer. Because it's going to get worse.
Nah. The point of API costs was to kill 3rd parties to force all mobile users onto the 1st party app to ensure more ad views. They are marking subs back to SFW to ensure ad views, which is insane w/o NSFW cleanup.
Dunno what other revenue streams they can exploit. They've got ads, subs and paid awards, I'm sure they're selling our data.
Looks like Reddit thinks that they own millions of people and how we use internet.
To be fair it aint just reddit... this is behavior we are getting across big tech, google, apple, samsung, netflix, microsoft... they all been tightening screws.
On the bright side, open, free and decentralized ecosystems and software is on the raise but not quite ready for normie stream
The Find Out stage has been going well. Especially with how much they downplayed the impact of these changes.
@L4s. It's threatening their wallet. Who wants to buy ads if ads are disabled or all the discussion you were targeting is suddenly free for all/john oliver? Who will keep a subscription if their frequented subreddits are effectively useless because of protesting (assuming they aren't supporting the protests, etc).