I used to love Google, the company, the search, the tech. But god damn if in the last 5 years it hasn’t become the most insane ad delivery tool in existence. Sometimes when I Google something it’s multiple full pages of ads before I actually see what I’m looking for. I switched to duckduckgo.
In addition to offering users a great search experience, Presearch is dedicated to creating significant value for marketers who would like to reach Presearch users.
Advertisers can stake their PRE to a keyword, and whichever advertiser stakes the most tokens will have its ads displayed when a user searches on the term selected. Advertisers confer the most external value on PRE, so their success is very important to the ecosystem.
The number is massive regardless, but this figure is a speculation fyi
The Justice Department’s lead litigator Kenneth Dintzer, estimates Google’s ISA payments to be over $10 billion, and while the true figure remains confidential, the $18-$20 billion estimate assumes a new magnitude.
According to a Bernstein analyst, that’s how much Google is paying Apple to keep its top spot, representing roughly 15% of the iPhone maker’s annual operating profits.
Bernstein analysts are looking into Apple’s exposure to the Department of Justice’s antitrust lawsuit against Google, originally reported by The Register.
One of the major interest areas of the case is the payments it makes to Apple, classified under the Information Services Agreement (ISA).
“We believe there is a possibility that federal courts [will] rule against Google and force it to terminate its search deal with Apple,” says the Bernstein report.
Google’s Chief Executive Officer Sundar Pichai raised concerns over the bad optics of its Safari deal back in 2007.
“I don’t think it is a good user experience nor the optics is great for us to be the only provider in the browser,” said Pichai in emails to co-founders Larry Page and Sergey Brin that were revealed in the case.
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It's not clear to me how browsers are supposed to make the list of search engines open and not bound to money. Especially for closed source stuff, how would it work? Should they have a git repo to which search engines can make pull requests to to be included in the list of search engines a user can choose from when first starting up Safari?
If the list and process of getting on the list is closed, then one can always just assume that to get on the list, it requires money. But if that's made illegal... yeah, not sure how this should be solved.
In desktop Firefox there is also a format in which webpage can inform it's a search engine and the browser would list option to add it in the search selection (Firefox has a selector to choose search engine on each query if you want).
Any user can add their own search engine in desktop versions of Firefox and Chromium-based browsers. Not sure about mobile versions. IIRC search sites can even put an icon in the URL bar to automate the process.
As long as they don’t suddenly stop supporting Apple devices overnight, leaving Apple to scramble to make their own search engine that sucks and still sucks 10 years later. #mapgate
They’re getting better but still takes you to the the back entrance of the place now and then. Plus it doesn’t take me to the shortest drive on my commute. Keeps on taking me to local streets, adding 5 minutes then I disregard the turn and it updates for a shorter drive. But they’re making progress.