Overture is a data-centric map project, not a community of individual map editors. Therefore, Overture is intended to be complementary to OSM. We combine OSM with other sources to produce new open map data sets. Overture data will be available for use by the OpenStreetMap community under compatible open data licenses. Overture members are encouraged to contribute to OSM directly.
I don't know a lot about any of both projects, but it seems fair.
It makes sense; OSM is a great source of mapping data, but it misses POIs like businesses and whatnot. If I understand it correctly they all want to chip in to make a huge combined dataset that has the potential to rival Google Maps, especially if they all use it and allow people to contribute as easily as you can do on Google Maps.
Sounds like you don't actually know much about it. This is a map dataset, they have no way of tracking people once it is independently implemented. They also could have just released a map app using OSM and collected data from that, there was nothing stopping them.
They explained in their FAQ why this is a separate project:
Overture is a data-centric map project, not a community of individual map editors. Therefore, Overture is intended to be complementary to OSM. We combine OSM with other sources to produce new open map data sets. Overture data will be available for use by the OpenStreetMap community under compatible open data licenses. Overture members are encouraged to contribute to OSM directly.
If the license is compatible with the one used by OSM contributors can use the data to make their life easier, contributors of the dataset are encouraged to contribute directly to osm if possible.
Licence is compatible, but data they have is of...questionable quality...to say at least. For example, I think building dataset is Odbl and I think it contains ML-detected buildings. These got released years ago (becase they had to release it as OdbL to mix them in their maps). Rarely who imported these buildings in OSM as there are lot pf false positives and what not. So, just because they released something under odbl/cdla doesn't mean it is good for OSM and that it could be imported (for example speed profiles, if we ever get real gold data). Overture is more of a playground for big tech to play without OSM telling them what is good and what is not
Yeah. I love Google Maps and don't have any plans to stop using it, but it's always good for consumers to have competition. Monopolies lead to stagnation.
OSMAnd+ is the complete solution, and Organic Maps is a young experimental project. I use OSMAnd+ in India and it suffices my needs more than Google Maps did. If you are comfortable with closed source Magic Earth, it could be useful.