Smartphone buyers meh on AI, care much more about battery life - 9to5Mac
Smartphone buyers meh on AI, care much more about battery life - 9to5Mac
Apple may be pitching Apple Intelligence as a key reason to upgrade to the iPhone 16, but it seems that...
To the surprise of everyone but the engineers and the consumer.
This is fucking ridiculous.
It feels like we are just at the beginning of the worm turning with AI. The biggest players are becoming even bigger and now firing up old nuclear power plants to help offset the new power requirements, while the smaller players get eaten up or die off.
The investing world has started asking more questions about the future potential earnings and path forward for what is turning out to be just a really great auto complete.
The money is still flowing in but has it peaked for the blindly throwing money into these schemes? It takes a lot of capital to support the infrastructure needed and the payoff could be years away for investors.
and the payoff could be years away for investors.
It's really bold to assume there will ever be a payoff for this. More than likely there will be an AI bust where every firm that invested in AI is screwed over.
What I don't understand is what's the game plan for all of this. The oligarchs are not the type to just burn their money for fun. Altman and Altman-wannabes, I can understand. They have an incentive to execute what is essentially a pump and dump and leverage other people's money for personal benefit.
But companies like microsoft? Is their plan to keep plowing tens of billions of dollars into "AI" in hopes of eventually discovering/creating the "next IT revolution"?
They have to want a return. Even Zuck eventually stopped burning billions on his metaverse fetish (and he has full cart blanch on FB's shareholders money).
It feels as though there's a cycle with waves of this kind of junk. Stuff that consumers really don't want but companies are so convinced are revolutionary they try to shove it everywhere
3D TV's were pushed, but not that hard. Cryptocurrency had a brief moment in the sun where it looked like it might be viable. There's smaller things like physical buttons being replaced by capacitive and eventually touch screens on everything from phones to appliances to cars (it seems Apple might be reversing that). There's been a huge push away from digital media, but 80% of PS5's sold have been the disc drive version and the markets for DVD's and Blu-Rays seems to be heating up despite stores saying they are going to stop carrying them. There's probably a lot more I can't remember.
Companies have been shifting away from meeting consumer demand and towards trying to shape consumer demand themselves instead. I blame the Marketing industry- with the rise of the Internet, TV, and even cheap printed materials over the past couple hundred years. It's so easy to make a new brand that there's no incentive to maintain a reputation anymore. Craftsman is a famous example.
The power has shifted to investors. Announcing AI integration makes the stock price go up. We saw the same thing with crypto a few years ago- the most famous example is probably the Long Island Iced Tea Corporation changing it's name to Long Blockchain Corporation and getting a stock price boost without actually changing their operations or products at all.
We will buy what our oligarch overlords decide to sell us and we will be grateful to them for the privilege.
But companies like microsoft? Is their plan to keep plowing tens of billions of dollars into “AI” in hopes of eventually discovering/creating the “next IT revolution”?
Microsoft has roughly a market cap of 3.2 trillion dollar, so while tens of billions certainly isn't cheap, it also isn't going all in. I think one has to approach it from a betting perspective. Burning a few billion dollar is certainly not great, but also doesn't fundamentally hurt the company. Missing out on a major trend on the other hand is something even large companies can't afford. So it is at least as much about risk management as it is about returns.
Even Zuck eventually stopped burning billions on his metaverse fetish
He hasn't given up on it though, just maybe scaled back a bit. And honestly in theory i can see the appeal of what he is trying to do. Seems like he is trying to stay ahead and eventually become the default platform for ar/vr devices, similar to microsoft with windows and google with android. So while the costs are huge (and i still don't quite understand where all that money goes), the reward could be worth it in retrospective, if he succeeds.
I would love it, if AI was only used for useful things, like translation, spelling correction, sorting my photos, Plant/Object ID, actual useful SST, doing Google's old job of actually finding the information I want in the sea of SEO garbage or badly written product descriptions.
But no, I already know it'll primarily be used to spy on you better while draining your battery. At least with all the past spying you knew the data processing isn't THAT advanced. But with AI it'll be like having a literal spy following you around at all times.
And from the state of existing models that are small enough to run on a phone, it'll still be years until they are actually reliable enough to be useful.
Not even just a spy following you, a spy on mushrooms that lies about you based on what they think they overheard.
I used to only buy Samsung phones, I now refuse to until they get rid of the ai crap. I want a cool phone with good battery-life, a wicked updated camera that takes real pictures and runs fast.
Sooooo, I actually use the phone AI. It quite literally changed my work life for the better.
I have a Samsung Fold 5 that got the AI crap installed on my phone. I never used it and was in the same camp as you guys about how worthless it is.
One day for shits and giggles, I decided to try the new AI voice recorder thing in one of my meetings because I struggle with ADHD and I figured I can go back and listen to the things my mind tuned out.
This thing can effectively transcribe an 1 hour meeting and even distinguish between different speakers. My mind was blown. Then it gave me a summary of the meeting and even gave me action items.
It's not for everyone but because of this AI crap, it helps me cope with my ADHD.
That is indeed a good use case for AI.
There are many other ones too. My personal favourite is ML upscaling. Works almost like in the movies.
Ya, there are some of us that have better lives because of it. Everyone else can ignore those features. I welcome it.
AI is annoying. I don't need my phone making decisions on it's own. I don't want some lame ass company changing how I have my devices set up. I changed to Linux because Micro$oft could not keep it's hands off my settings. It's called "artificial" for a reason, it's not actually intelligent.