Because, unfortunately, millions of people still use it. If you're selling a product, it's in your best interest to have as much social media presence as possible.
Also, it's better to have an official presence on those platforms so others can't impersonate you as easily.
If you've ever made a thing that took so much time that it has to be your job, and earn you money, you'd likely have a different view. If you're ignoring a percentage of your target market because they're on a platform you don't like, then your project might fail, and you don't get to keep your house.
If your stated downside to still using Twitter is that it's a waste of time, is that invalidated if your posting tool posts to all of your socials with one click? Like most professional social media users that have to maintain a bunch of channels with the same content?
Also, who is being dramatic about how important it is to be on or off twitter?
Ok... but his thing can actually happen... your version of the bad things that can happen for still also posting news to twitter is all imaginary stuff that doesn't happen in real life. Being upset about the direction Twitter and Reddit took and are taking is a totally valid, and honestly the objectively correct position to have about it. But adding in imaginary penalties for using it is not.
You're saying it's completely impossible that a game developer remortgaged their home for their project and then failed to meet their required sales by a small amount that could be accounted for by being active on Twitter?
Like, completely impossible for that to happen under absolutely any circumstances?
Twitter is by far the larger platform, and small independent creators have to work to promote their game on every platform they can, if they want to succeed. The moral high ground of not using undesirable social media sites is nice, but isn't fair to people who are partially dependent on those platforms to make a living.
Also, the simple fact is that there is no reason that any entity promoting their product has to choose any of these platforms over the other--you can just post to all of them, every single one that has enough users to be worth posting to.
I've seen several small creators say they get 10 times the engagement on Bluesky. That includes sales through promo links, which can't be faked. It's becoming clear that X's numbers are mostly illusory at this point.