A lot of the modern "Western Chauvinism" is due to tech bros following Curtis Yarvin's ideas. JD Vance and his handler Peter Thiel are some of his followers.
The philosophy emerged out of the Neo-reactionary "dark enlightenment" period of 2014 - around the time of GamerGate, but has had Tech Bros funding it the whole time... And now they have their own VP candidate!
But the old ones don't have VP candidates right now, and aren't expressly aimed at ending democracy and replacing it with a techno monarchy.
Yarvin has been described as a "neo-reactionary" and "neo-monarchist" who "sees liberalism as creating a Matrix-like totalitarian system, and who wants to replace American democracy with a sort of techno-monarchy".[7][8][9]
Nor do they have multiple billionaires backing them ao just trying to stay focused on what's most relevant right now.
Edit: By the way, Vance's political career is only two years old, and has been entirely funded by Thiel, who also introduced him to Trump as a VP candidate... And Thiel is on record as wanting to end Democracy.