Norway to fine Meta $98,500 a day over user privacy breach from 14 August
Norway to fine Meta $98,500 a day over user privacy breach from 14 August
Country’s data protection regulator said firm cannot harvest user information such as physical locations for showing targeted ads
Norway to fine Meta $98,500 a day over user privacy breach from 14 August::Country’s data protection regulator said firm cannot harvest user information such as physical locations for showing targeted ads
This is the best summary I could come up with:
Facebook owner Meta Platforms will be fined 1m crowns ($98,500) a day over privacy breaches from 14 August, Norway’s data protection authority told Reuters on Monday, a decision that could have wider European implications.
“As of next Monday, a daily fine of 1 million crown will start to apply,” Tobias Judin, head of Datatilsynet’s international section told Reuters.
Meta last week said it intends to ask users in the European Union for their consent before allowing businesses to target advertising based on what they view on its services such as Facebook and Instagram.
Meta had to stop the processing of personal data immediately and until that consent mechanism was up and running.
“According to Meta, this will take several months, at the very earliest, for them to implement ... And we don’t know what the consent mechanism will look like,” Judin said.
Meta said the change was made to address regulatory requirements in the region and stems from an order in January by Ireland’s Data Protection Commissioner, Meta’s lead EU regulator, to reassess the legal basis on how it targets ads.
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Giga-based Norway
Gigachad Norway
A good start but still nothing for them :/
Well yeah, that by itself is pocket change for FB. If fined for the full duration that's just short of $800k total. But the interesting part is this:
Datatilsynet can make it permanent by referring its decision to the European Data Protection Board, which has the power to do so, if it agrees with the Norwegian regulator’s decision.
That could also widen the decision’s territorial scope to the rest of Europe. Datatilsynet had yet to take this step.
If made permanent and expanded to the rest of Europe, which probably also means a significantly higher fine, then that is bound to become a thorn in their side.
So basically, they are fined nothing (100k is less than a millionth of Meta's net worth)
Wait, if they can't get physical location under this regulation, how would they even opt Norwegian users out? If they're making it impossible to comply why not just go ahead and ban Meta products.
Guess they have to stop collecting user location at all.
Or maybe just use IP address as a proxy for location. I assume that's still allowed (and if it's not, then I'm afraid I have to side with Meta on this one…as gross as it feels to say that…)
The Norwegian market is way too small to be making those demands worldwide lol. And I don't see the EU joining in any time soon, tech has been a gold mine for them since the GDPR.
Edit: Not sure why everyone's so worked about realism. If you think Norway is going to stop targeted advertising worldwide then I've got a bridge to sell you.
I'm guessing they view that as the cost of doing business in Norway.
Wait what? They have all my logins from all the shitty games that let me connect with Facebook! Noooo!