Are you sure? All I've heard from multiple people is that bars was terrible at answering most questions compared to chatgpt. Maybe it was improved recently?
Last thing I heard at least ChatGPT 4 was said to be better, but that was a while ago (in terms of AI chatbot timelines). Do you perhaps have a source for the 10x better part?
This is Bard. But Google Search also added AI to their searches, too.
Last time I checked it was in A/B testing and it was bad. The result previews sometimes show you what you are searching for, not what is actually there (wrong names, wrong dates, etc.).