Microsoft wants a version of USB-C that “just works” consistently across all PCs

I do enjoy DirectX and the Plug and Play standards though

Doesn't really apply here - Microsoft is just using its clout to make things work more like they're expected to:

But some of that confusion persists. A weakness built into the USB-C from the very beginning was that the specification for the physical connector was always separate from the specifications for the USB protocol itself....

Microsoft is using its Windows Hardware Compatibility Program (WHCP) for PC companies to mandate support for charging, display output, and at least 5Gbps USB speeds on all USB-C ports built into all PCs...