First atomic-level video of catalytic reaction reveals hidden pathways

Apparently this particular catalyst is pitched as an H2 evolution catalyst by oxidizing alcohols... can anyone with access to the article tell me where that energy comes from (thermo- or electrocatalytic)? IIRC alcohol dehydrogenation is endothermic by like 15-20 kcal/mol. A 1->2 reaction has an entropy change of ~30 eu, so quick math and dirty looks from p-chemists gives an operating temperature somewhere around 300 °C. That's quite a bit better than conventional crackers but still requires significant thermal encouragement...