Gay Water, a vodka soda that's a response to the Bud Light transphobia
Gay Water, a vodka soda that's a response to the Bud Light transphobia
www.cnn.com Gay Water, a new canned cocktail, wants to be the anti-Bud Light | CNN Business
In a sea of canned cocktails, Gay Water wants to stand out.
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Schmooze booze.
I'm fine with marketing to gay people, but this feels like pandering.
All marketing is pandering. This company just saw a huge niche that hadn't yet been filled and jumped in. You're not wrong that it's somewhat exploitative, but all products are to some extent.
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