This anti-DEI activist is targeting an LGBTQ index. Major companies are listening.

LGBTQ+ people and their allies tend to vote with their wallets

Fuck yeah, we do.

In this era where it's hard to root for anyone or anything, I take comfort that my purchasing habits are becoming absolutely fabulous.

Also - That Starbuck guy actually looks as punchable as his initiatives make him seem. There's some justice in that.