Bethesda announced that players could download a new series of missions for a group known as the Track Alliance. The problem is that The Vulture is the second mission in the Tracker Alliance, and it costs $7 to buy. But it'll actually cost players $10 because they must purchase 1,000 Starfield creation credits to afford it.
So they put the first mission out for free, but it turns out the first mission was a fucking advertisement. I remember being super pissed when Dragon Age pulled this shit.
And of course they pull the classic cost-obfuscation trick because it would just be far too convenient to just be able to buy a DLC for actual money and then download it.