One of the great joys of working on a search engine is that you get to reverse engineer SEO spam, and overall study how it evolves over time.
I’ve been noticing the search engine spam strategy of adding ‘reddit’ to page titles for a few years now, but it feels like it’s been growing a lot recently. ...
Nah. The best option we have imo is a service that indexes everything on one site so traditional search engines can find it. That requires someone to build it, and AFAIK that's hasn't happened.
That or the search engines themselves implement their own fediverse instances just for the purposes of indexing results. At a certain point if the platform becomes relevant enough I think we could see that happen.
I think they'd probably prefer instances that they have control over to reduce the avenues for a third party to manipulate the results. Otherwise they have to trust whoever runs the search instances.
This is how we found anything on reddit for most of its useful life. Its search was always garbage so we relied on Google to come up with usable results.