I’ve always been doubtful about these privacy “protection” services. Giving a bunch of personal data and money to a commercial entity making seemingly dubious claims it can compel other services to remove your data has never seemed like a great idea. Data is the new oil, it’s incredibly valuable, and there is too much incentive for companies like that to become just another data collector.
The "incentive" is just greed. Customers could be paying a million dollars a month and there will still be some greedy, slimey executive pushing "if we sold their data too we could make a million and one dollars off them each month".