What's concerning is figuring out the evolutionary advantage of being able to hide from predators who have eyes 1000x more sensitive to light than anything on Earth...
Bioluminescense relies on pigments and specific proteins involved to convert energy to a visible wavelength of light. This isn't the same as the arbitrary calories we burn to maintain homeostasis or the resulting black body radiation.
If different types of cells looked different, we would have zebra stripes. I think only geneticly female people would though, for the same reason only geneticly female cats can be calico.
CORRECTION: This happens in both sexes. The difference between cells comes from whether each cell uses one parent's X chromosome or the other parent's. This decision happens when there's just 100 or so cells, so the different cells spread like rock layers as they divide, leaving stripes of them covering the body.