The neat part is they really can't fuck it up. You can always run your own instance and defederate from a corporation causing problems. Eventually we'll be getting the feature to block entire instances too so you won't have to rely on your admin making that choice either.
Well that's easy enough when you have the numbers and the content or you buy it and don't support it, zucc is trying to do it to twitter right now with threads, reddit did it to digg, reddit did it to reddit, , lemmy is doing it to Reddit, Google did it to XMPP, Microsoft has killed numerous budding technogies by driving them into obscurity, how many examples do you need?