New Reddit controls let you block your most-hated advertisers for a year
New Reddit controls let you block your most-hated advertisers for a year
arstechnica.com
New Reddit controls let you block your most-hated advertisers for a year
60 comments
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Ever since advertising became extremely intrusive, it’s been game over for them. I’d rather put effort into hiding the ads (Adblocker), switching browser if necessary (Chrome v3 bs) and switching platforms (Lemmy) then seeing them again.
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Ads have become bad enough I have decided to be actively malicious towards them with AdNauseam, which clicks them all in the background for me. Advertisers pay as if someone clicked on the advert. Every. Single. Advert.
The only one that loses out is the advertiser. If anything the website profits from it.
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Hmm, how would that work?
I assume if an ad is just trying to track what websites you visit often, this would not work 100% of the time, as they would still get your IP if a request went towards the advertiser, or am I misunderstanding how it works.
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ads have lots and lots of additional tracking both through JavaScript and through redirect urls (especially if JavaScript is disabled), generally the advertiser (e.g. Starbucks) does not actually host their own ads and instead the ad platform (e.g. Google Ads) tells Starbucks that people have seen the ad on the publisher's website (e.g. Washington Post) and charges them for it, then gives a cut to the publisher
all the parties involved - the advertiser, the platform, and the publisher - all have a de facto hostile relationship towards each other so they all want to track the interactions and views themselves, and messing with the ad interactions is a great way to do it. the publisher wants to represent that they have lots of highly engaged viewers so that they can change more for their content; the advertiser doesn't want to pay for bot interactions because it doesn't help their brand. the platform wants to make money and not get sued
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I still don't understand why google went from "intrusive ads are bad" to basically allowing Google Play to be completely taken over by games and apps that require you to watch 30-60 second long ads to do anything. Man how I miss discovering cool apps and games. I was completely fine with watching 5 second ads for rewards, but at this point I doubt anyone even pays attention to the screen anymore, which does the opposite effect of marketing.
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60 comments